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Silicon Valley Sales Group, Inc. | Santa Clara, CA

Professional Development

A few years ago, we published a blog detailing how to maintain progress towards your new year’s resolutions. With the start of 2018 upon us, it’s a good time to revisit these tips and see how else we can help drive you to success.In the blog post, Dave shared the importance of holding yourself accountable, partnering up for solidarity, turning your goals into a competition, finding a mentor to support you, and effectively executing your sales process.
While all of these tips are important, I want to share a few other insights that I’ve gained over my years as a Sandler trainer.

In my career, I’ve been both a mentor and a mentee. I know how important both sides of this relationship are, and what elements are necessary to be successful from both perspectives. Earlier in my career, I went through many mentors and felt that some were more beneficial to my growth than others. Below I have outlined five questions you should ask to ensure you begin a successful relationship with a mentor.

Welcome to Selling the Sandler Way, with your host Dave Mattson, the president and CEO of Sandler Training. He is a five-time bestselling author, speaker, trainer, and consultant to hundreds of international organizations. In this show, he talks to other Sandler trainers about the Sandler selling system.

The end of the sales year is a time for reflecting, preparing, and, in some cases, a bit of rushing. As you race to meet or exceed the lofty goals you set for the year, a skill that ties into all three of these areas is overcoming objections. As you follow up with prospects and clients leading into the new year, it’s important to be prepared for their excuses and challenges, and ready to respond to them. Below are four ways to prepare for objections that you can put into practice today.

Today’s sales professionals find themselves facing unprecedented, and often uncomfortable, change. More and more salespeople have larger territories than they used to have,  and are responsible for selling a wider range of products and services than they’ve ever sold. They've got a lot to do, and they usually have less time in which to do it than they had last year.

The How to Succeed Podcast is a public and free podcast from Sandler Training, the worldwide leader in sales, management, and customer service training for individuals all the way up to Fortune 500 companies with over 250 locations around the globe.

Day in and day out, sellers are inundated with sales tips, new technologies, and industry updates. It’s easy to get caught up in the newest trends and forget about the basics. Today, I’ve outlined five simple tasks that salespeople can perform to improve their daily efficiency and make them more effective.

Rule #10: Treat the job interview as a sales call, which means it's your job to disqualify.

At this point, if you have yet to begin thinking about offering a summer internship, you’re probably behind. That’s okay though, we’re here to help. Below are 5 great ways to maximize the value of a summer internship for both you and those you hire. 

Role play is one of the best methods for developing your people, but salespeople loath role play and managers shy away from it, because it often becomes an exercise that leaves participants frustrated. Putting role play through the lens of David Sandler’s Success Triangle – attitude, behavior, and technique – both managers and salespeople could role play more effectively and increase both their role performance, outlook, and technique.